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Apology guides

Safety Guidelines

Say Sorry is created to help people express apology, regret and care in a respectful way. These safety guidelines explain how to use our platform responsibly while creating apology messages and personalised sorry cards.

2 min readGuidance & examples

1. Say Sorry with Respect

A sincere apology should never hurt, pressure or insult the other person. Use kind words, accept your mistake honestly and respect the receiver’s emotions.

2. Do Not Force Forgiveness

Say Sorry can help you take the first step, but forgiveness is always the other person’s choice. Do not use apology messages to force, manipulate or emotionally pressure someone to forgive you.

3. Avoid Harassment

Do not send repeated, unwanted or disturbing messages to anyone. If someone does not want to respond, respect their silence and personal space.

4. Protect Personal Information

Do not share private, sensitive or harmful information inside your apology card. Avoid posting phone numbers, private addresses, financial information, personal secrets or anything that can hurt someone’s privacy.

5. Be Honest About Your Mistake

A good apology is not about blaming the other person. It should show that you understand what went wrong and that you genuinely want to communicate better.

6. Do Not Use Abusive Content

Messages with abusive language, threats, hate, insults, spam or harmful content are not acceptable. Say Sorry may remove or restrict content that violates respectful use.

7. Give the Other Person Time

After sending a sorry message, allow the receiver time to think and respond. Healing and trust take time, especially after a serious fight or misunderstanding.

8. When to Seek Help

If your situation involves abuse, danger, threats, serious emotional distress or legal concerns, do not depend only on an apology message. Please contact a trusted person, local authority or qualified professional for help.

9. Helpful Apology Tips

  • Start with a clear and honest sorry.
  • Accept your mistake without excuses.
  • Keep your message calm and respectful.
  • Do not demand instant forgiveness.
  • Promise only what you can genuinely improve.
  • Respect the receiver’s final decision.

Remember: A real apology is not control. It is honesty, care and respect. Say sorry because you mean it, not because you want to force a response.

Make your message personal.

Use the ideas here as a starting point. Bring your own words and details to the creator when you are ready to make your sorry card or message.

Create your sorry card